The Page Performance Index (PPI) is a combination of engagement and growth. It combines both figures to provide an estimate value for a pages success and is based on the average growth and engagement values of all profiles in our index. We start by by calculating values between 0 and 100%, both for the Engagement and for the Growth. These values serve as a comparison to all other profiles in our index. A value will be set to 100%, if a profile is part of the top 10% for this value, so 90% of the profiles we are monitoring have a lower value.
